Some 500 students enjoyed a cup of brown rice chow fanduring the Brown Rice symposium held at Zamboanga del Sur National High School (ZSNHS) Gymnasium, Pagadian City on August 18, 2016.

“It’s my first time to eat brown rice. I love it because it’s delicious and it makes me feel so full,” Jolina M. Guiling, Grade 7, said after consuming her meal.

Maria Melba B. Wee, Regional Information Officer stressed, “brown rice is not a variety of rice rather it is an unpolished rice; meaning it has undergone only single pass of milling. With this kind of process,brown rice ismore nutritious, and has 75% higher milling recovery compared to white rice. Regular consumption of brown rice helps reduce cancer incidence and heart diseases.”


In support to the Be Riceponsible advocacy, the Department ofAgriculture sponsored a Brown Rice advocacy dubbed as #BROWN4good Challenge. Many children will benefit in participating the challenge through Facebook, Instagram and Twitter.

During the symposium, Yvette T. Avellaneda presented the steps to join the challenge, “first, order brown rice or cook it at home. Second, post a photo of your meal on Facebook, Twitter, and Instagram. Third, caption it with #Brown4good #region 9 and fourth, challenge others to do the same by tagging them.”
The challenge will start on August 30, 2016 to October 22, 2016. Each region is expected to generate at least 50, 000 hash tags and to secure at least 5, 000 kgs. of brown rice. Every hashtag is equivalent to 100 grams of brown rice to be donated to different charities that would benefit most from its consumption.

To strengthen the brown rice awareness,20 packs at 1 kilo of brown rice were given through a raffle draw. A photo opportunity was also conducted, and flyer fans about brown rice were distributed to the students.

On August 30, 2016, the #Brown4good Challenge will be launched at the Boulevard, Dipolog City. The event will be participated by the Press, Local Government Unit (LGU), heads of national government agencies, heads of schools, and farmer leaders. A press conference will be capped to intensify the brown rice awareness. (ICabeguin/DA9)

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